We provide the Complete Retail Solution to our customers from the design and set up of a new retail display, to ongoing support and advice, and everything in between. We are proud to say that our service and reliability delivers increased sales for our customers’ time and time again.



    Our service incorporates a complete retail solution for your facility including quality swimming products, retail installation, visual merchandising, stock management, sales and marketing support, and product training. We offer you a retail solution that will drive your revenue and increase your profits whist creating an attractive visual display for your customers.


    We work with our customers to install retail solutions that not only drive sales, but also create a fresh look and feel within the facility. No matter the size, location or space available, we can offer you a solution to meet your needs.


    From Shell


    • We can create a visual model to demonstrate how your retail space can be designed to achieve maximum impact and use of space, and to establish visual guidelines for your site.


    • We will devise a structured roll out plan incorporating stock levels, sales and promotions to grow retail for your centre.


    • We supply unitary designed around high street best practise including slat wall, gondolas, secure cabinets and bespoke items, supported by accessories and marketing graphics.


    • We hold stock in our warehouse, offering you flexibility, no minimum orders and a next day delivery service to ensure you have stock when you need it.


    • We offer product training and sales advice to ensure that your staff are equipped with the knowledge and confidence to service their customers.


    To Shop


    • Our team will provide ongoing merchandise support to maintain a fresh look and feel and attractive visual display for your customers.


    • Our cutting-edge stock management solutions ensure that your key margin makers are always in stock and stock control is a smooth and easy process.


    • Our specialised swimming brands offer a variety of styles and price points to meet the needs of all swimmers.


    • A customised partnership website can earn you a cash commission and offer your customers a wider range of products, with all set up and operation handled by SRS Leisure.


    • Our sales reporting will allow you to analyse your retail performance and measure improvements.


    Hear what our customers say about working with us.


    Partnership Websites

    SRS Leisure can complement your onsite retail with a partnership website, customised to incorporate your corporate logo and colour scheme.


    All sales and customer contact will be handled by SRS leisure and cash commission of 20% of all net sales will be paid annually.


    SRS Leisure have a full audit trail of the transactions and sales received via the partnership site and can produce monthly sales reports.


    All work is carried out free of charge by SRS Leisure apart from the IT links required by your internet service provider.



    SRS Leisure began in 1992 by supplying swimming clubs with all of their swimwear, equipment and club kit needs and this remains a core area of our business. We look after over 300 swimming, diving, synchro and water polo clubs and remain committed to assisting clubs with all of their retail needs. We can offer the following services to your club:


    • Club swimwear customised with your club logo, colours and design


    • Club apparel such as t-shirts and hoodies customised with your club logo, colours and design


    • A broad range of training accessories and equipment


    • Free postage on orders over £50 (general accessories/swimwear)



    Earn commission with a SRS Pop-Up Shop at your event

    SRS Leisure has been operating pop up retail shops at swimming events across the country for over 20 years. The SRS Shop team will arrive on site to set up prior to the start of the event, and will stock a full range of products including swimwear, caps, goggles, training aids, towels, bags, accessories and much more. You will earn commission on all sales from the event, creating an added revenue stream for your event, club or organisation.


    Event merchandise

    We can work with you to design and produce fully customised event branded merchandise such as t-shirts, hoodies, caps and bags. We will have the items available for retail as part of the SRS Shop at your event as special memorabilia that will not only add value your event, but will earn you commission.


    All of our SRS Shops are equipped with EPOS payment facilities.


    You can find our SRS Shops set up at the following ASA championship events:


    • London Region championships


    • West Midland Region championships


    • East Midland Region championships


    • North West Region championships


    • Millfield School events


    • Corby International Pool events


    • Coventry Sports Centre events


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